So how DO you sell a home in this environment?

Especially an expensive luxury condo that hasn’t been built yet? Especially when it’s NYC and the building isn’t located in Manhattan or fashionable downtown Brooklyn? Especially when the land under it used to be one of the most polluted areas in the city?

The media’s fascination with Sarah Palin continues. My friend saw this from the ferry a couple of days ago. It’s a new building being constructed in Williamsburg, Brooklyn.

Developer Jeff Levine of Douglaston Development Corp. hung a seven-story banner from a tower under construction in Brooklyn’s Williamsburg area before the Vice Presidential debate. The idea was by media branding expert, Glenn Allen Zagore.

PS: much like Russia, the only way you could see Wall Street from Williamsburg is if you tethered a balloon to the ground. Of course, with a long enough rope you could probably see Russia from Williamsburg too.

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